Trade War

For decades, the automotive sector has been the industrial backbone of the European Union, employing roughly 13.8 million people—8.1% of the bloc’s manufacturing jobs—generating close to 7% of its GDP and a trade surplus exceeding €79.5 billion. Yet this entrenched primacy is now exposed. The legislated phase-out of the internal combustion engine (ICE) by 2035, structurally elevated energy costs, and China’s state-backed scaling of new energy vehicles (NEVs) have converged to erode advantages built over a century. Within a single decade, China has vaulted from an assembler of imported technology to the global pacesetter in battery chemistry, critical-mineral refining, and software-defined vehicle production.   Accordingly, this analysis aims to provide a rigorous quantitative assessment of Europe’s eroding automotive competitiveness against China’s ascent, across three interlocking axes: the empirical evidence of the market shift, the financial and economic root causes, and the strategic outlook for a continent now forced onto the defensive.

The ongoing trade war between China and the United States (U.S.) has been unfolding for several years and has gained increasing public attention, largely throughout the influence of social media platforms. As awareness of the conflict spreads, social media not only informs the public but also shapes consumer behaviour, often prompting individuals to shift to alternative markets. In some cases, governments recognize this influence and strategically leverage social media influencers to guide public opinion and economic choices. This is already going on in our scenario between China and U.S.